A complete redesign...

...all started with the first draft of my new awesome MOO business cards. My complete branding has been updated to hopefully a more professional, yet still clean and simple design. The first thing to change was the business cards. I went with MOO because they simply rock. The mini cards i think make for a more unique and hopefully memorable card, and of course they were much cheaper! The simplicity of the business card hopefully can be carried throughout my website and blog.


Branding is a facet of graphic design and photography that I am very interested in. It was good experience to practice on my own photography brand. One thing I strived to achieve was a sense of visual consistency throughout my web portfolio, blog, and forms of advertisement. I updated the blog and the website to match the design of the business card- not the normal design approach by all means, but it's how I got it done. Now I'm pleased with the visual consistency- hopefully one of elegant simplicity and maybe even a greater sense of professionalism if i'm lucky.

Let me know what you think of the new design!

-matt